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Rob Graybill serves as the Senior Vice President of Commercialization at Zelis, overseeing commercialization efforts to enhance speed-to-market and revenue growth for SaaS technology products. With a robust background in strategy and business development, Rob previously led Sapphire Digital's strategic initiatives and achieved a 94 NPS score for the SmartShopper program. Experience includes key leadership roles at Vitals, Compass Healthcare, and Anthem Blue Cross and Blue Shield, where Rob successfully drove product and sales strategies, contributed to significant revenue growth, and enhanced consumer engagement. An MBA from Babson F.W. Olin Graduate School of Business complements a Bachelor's degree in Marketing from Bryant University.