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Max Slonim is a seasoned marketing professional with extensive experience in strategic planning and brand development. Currently serving as a Global Brand Planner at YouTube and as the Strategy Program Director at Miami Ad School Toronto, Max supervises creative strategy programs, student performance, and ongoing mentorship. Prior roles include Group Strategy Director and Strategy Director at Initiative, where Max developed impactful marketing plans and led a team of strategists to enhance brand perception and sales. Notable achievements include managing award-winning case studies and overseeing media strategies for prominent brands. Max's career began at Nine Entertainment Company and the Australian Football League, with a strong educational foundation in business and marketing from Monash University and Fudan University.