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Alandha Scott serves as the Senior Director of Marketing Strategy, Insights and Analytics at YouTube, where responsibilities include leading a team of over 45 professionals while overseeing strategic planning, market research, and budget management. Notable roles at YouTube also include Head of Product Marketing for YouTube Originals and Head of Shows Marketing, enhancing product strategy and performance marketing. Previously, Alandha was an Advisory Board Member at Real Industry and worked as a Product Marketing Manager at Google, significantly boosting demand for Google Apps. Educational credentials include a B.S. in Science, Technology and Society from Stanford University and completion of the Wharton Executive Education Program.