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Ahmed Khalifa is a seasoned professional in digital marketing and social media strategy, currently serving as a Social Media Strategist at blinx since September 2023. As Managing Director at Social Month since April 2020, Ahmed leads a multicultural team dedicated to innovative earned media strategies. Previous roles include Digital Marketing Manager at LC Waikiki, where campaign planning and social media enhancement were key responsibilities, and Digital Marketing Specialist at MINISO Life Style Pvt. Ltd., contributing to significant brand growth and sales in Egypt from the company's inception. Ahmed holds a Bachelor's degree in Business Administration and Management from Alexandria University.