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Sandra S. has a strong background in brand management and marketing. Sandra is currently serving as the Head of Brand Management at yfood Labs since April 2022. Prior to that, they worked at KMS TEAM as an Account Director from November 2017 to March 2022. Sandra also gained significant experience at Red Bull, where they held the position of Senior Marketing Insights Manager from May 2016 to October 2017. At Red Bull Media House, they held various roles including Senior Marketing Insights Manager from January 2015 to May 2016, Marketing and Brand Manager from December 2012 to December 2014, and Marketing Specialist from March 2011 to November 2012. Sandra began their career at Red Bull as a Brand Marketing Graduate from September 2009 to February 2011, and also worked as an International Brand Marketing intern from May 2009 to August 2009. Sandra started their professional journey with an apprenticeship in "Stammhauslehre" at Siemens from October 2001 to September 2003. Overall, Sandra has extensive experience in brand management and marketing, demonstrating a strong commitment to the industry throughout their career.

Sandra S. began their education in 2001 at Siemens Professional Education, where they pursued Stammhauslehre/Industriekauffrau. Sandra then attended Leopold-Franzens Universität Innsbruck from 2003 to 2008, earning a Mag. rer. soc. oec degree in International Economics and Business Sciences. In 2006, Sandra briefly studied International Marketing at The University of British Columbia. Finally, in 2016 to 2018, they furthered their education at UBC Sauder Continuing Business Studies, completing an Executive Education - Certificate in Digital Analytics.