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Paula Moldovan is a skilled PPC specialist with extensive experience in managing and optimizing pay-per-click campaigns. Currently a Senior PPC Specialist at Yardi Romania since June 2018, Paula develops and oversees PPC strategies for real estate companies in the US, handling multiple client accounts and ensuring effective performance through data analysis and optimization recommendations. Prior to this role, Paula served as a PPC Advertising Specialist at OneDigital, where responsibilities included planning and managing Google Ads campaigns and conducting PPC audits. Educationally, Paula holds a Master's degree in Advertising and a Bachelor's degree in Business/Managerial Economics from BabeÈ™-Bolyai University.