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Natalie Phang is a skilled data and insights strategist with extensive experience in digital marketing and analytics across various companies. Currently at Yahoo as a Data and Insights Strategist for Southeast Asia since August 2022, Natalie previously served at Sojern in multiple roles, including Associate Analyst, where responsibilities included managing APAC campaigns and training staff on successful campaign strategies. With earlier positions as a Campaign Specialist and Coordinator, Natalie's expertise encompasses programmatic campaign management, performance optimization, and report automation using SQL. Additionally, experience includes roles in marketing and digital strategy at Holmusk and AKÏN, along with freelance illustration work. Natalie holds a Bachelor of Science in Biology from Nanyang Technological University and a diploma in Biomedical/Medical Engineering from Ngee Ann Polytechnic.