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Imane Erriade is a marketing professional with substantial experience in customer relationship management (CRM) and growth marketing. Currently serving as the Growth & CRM Manager at YABI since June 2024, Imane previously held the position of CRM Lead at CAFU and worked as CRM Manager at Avast. Experience also includes the role of CRM Executive (Loyalty) at Photobox, where responsibilities encompassed CRM activations for various international markets. Additional roles include positions at numberly as a Digital Marketing Executive, The University of Greenwich Marketing Society as President, and TracyLocke as a Junior Account Executive. Imane holds a degree in Marketing with Language from the University of Greenwich and a Diploma in Relazioni Internazionali per il Marketing from IISS M.K. Gandhi - Villa Raverio.