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Fern Feistel

Vice President, Marketing at Xumo

Fern Feistel has a diverse work experience spanning various companies and roles. Fern started as a Media Relations & Promotions Intern at Sony Pictures Entertainment in 2009. At Orange County Register, they served as a Lead Account Executive, managing social media campaigns for advertisers. Fern then worked as a Sales and Marketing Manager at House Of Sillage, where they oversaw marketing efforts and initiated sales and partnerships. In LFPR, Fern worked as a Social Media Manager, creating strategies and tracking metrics for B2B and B2C clients. Fern later became Director of the Social Media Department, developing innovative campaigns and reporting on ROI. At XUMO, Fern held multiple positions, including Senior Director of Marketing, VP of Marketing, and Senior VP of Marketing & Content Operations. Fern successfully implemented processes to increase engagement and viewership growth, led programming-led marketing strategies, and spearheaded brand partnerships and sponsorships. Fern is currently working as Vice President of Marketing at Xumo, where they are responsible for marketing and content operations.

Fern Feistel obtained a Bachelor of Arts Degree in Business Administration with a focus on Marketing, Management, and International Business from Mount Saint Mary's University between 2006 and 2009. In 2008, they studied International Business at Richmond, The American International University in London.

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