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Daniel B. serves as the VP of Community and Creator Relations at Build A Rocket Boy since October 2022, overseeing the development of the upcoming gaming platforms EVERYWHERE and MindsEye. Concurrently, Daniel is a mentor for Techstars, aiding early-stage founders, and advises at Mi Terro and AXIUS, focusing on sustainable food innovation and athlete performance respectively. Previously, Daniel held a prominent role at TikTok as the Global Head of Social Media Marketing and was the first senior social media lead for the EMEA region. Daniel also directed global social media and marketing strategy for adidas, leading initiatives that established the brand as a category leader in social media engagement. Additional roles include board membership at SocialMedia.org and contributions as a guest writer for HuffPost. Daniel's educational background includes a degree from Leeds Beckett University and attendance at Birkenhead School.