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Axel Winter is the Chief Executive Officer at Xponential, a subsidiary of Siam Piwat Group. Previously, Axel held the position of Chief Digital Officer at Siam Piwat and Partner at Alpha Founders Capital. With a background in technology and strategy, Axel has also worked at companies like Central Retail and Standard Chartered Bank in various leadership roles. Throughout their career, Axel has been instrumental in driving digital transformation and innovation in the retail, banking, and technology sectors.