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Maura Lynch is an accomplished content specialist with extensive experience in the beauty and lifestyle sectors. Currently, Lynch serves as a Senior Content Manager for Special Projects at WeightWatchers since February 2022 and as a Freelance Writer and Editor for M Dash since April 2020, delivering tailored content for beauty companies and media outlets. Previous roles include Director of Brand Content at True Botanicals, where leadership was instrumental in the editorial platform relaunch, and Editorial Director at Rodale Inc., focusing on beauty for Women's Health, enhancing engagement for a global audience. Lynch's career also features senior editorial positions at Time Inc. and Condé Nast, where impactful content was developed for major publications. Lynch holds a Bachelor of Arts degree in English Literature and Spanish from Muhlenberg College, complemented by a study abroad program at the University of Buenos Aires.