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With almost two decades of digital marketing experience, Michael is responsible for the health and success of Wpromote’s clients and strategic relationships. He adheres to the principle that there's no difference between "performance marketing" and "brand marketing" because all marketing should perform--and helps businesses internalize and implement that rule to drive profitable growth.

As part of the leadership team that has grown Wpromote from "3 Mike's" to 500 employees, Michael has been fortunate to work with fantastic client partner teams that embrace the Challenger Mindset and push their organizations to get creative and succeed across channels. He primarily focuses on working with executive groups across Fortune 100 organizations and fast-moving startups to ensure best-in-class execution and profitable customer acquisition through digital marketing. With 3 amazing kids, and 2 semi-well behaved dogs, when not working you can find him stepping barefoot on Lego's and planning family adventures.