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Rob Norcup is an experienced content professional with a focus on the sports industry. Currently serving as a Content Writer for both World in Sport and Odds Now Group since February 2024, Rob specializes in crafting betting previews across various sports. Previously, Rob worked at Sporting Group from June 2015 to November 2023 as Channels Content Manager, leading a hybrid team within the Marketing department and overseeing a range of B2C and B2B tasks. Prior to that, Rob held multiple roles at Sporting Index from June 2000 to June 2015, initially as Content Assistant and later as Content Admin Manager, where the focus was on maintaining B2B partnerships and enhancing communication regarding market coverage and sporting events.