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Steve Erdal has over 10 years of professional experience in the fields of marketing, business development, and linguistics. From 2006 to 2008, they served as Marketing Officer for Adoption UK, where they developed and implemented marketing strategies, managed the marketing budget, and wrote and edited copy for marketing materials. In 2008, they were headhunted to serve as a Consultant for Family Futures, where they shaped the marketing and publicity strategy for the therapeutic centre's move into family assessment and placement. From 2009 to 2013, they worked as a Business Development Officer at Newcastle University, where they developed new business projects and brought them to market. From 2013 to 2016, they were a Copywriter and Linguistic Analyst for KISS Copy, where they helped people find the right words to connect with their stakeholders. Finally, from 2016 to present, they have been the Chief Scientific Officer and Director of Linguistics at Wordnerds, where they have used advanced linguistic techniques, artificial intelligence, and the human brain to answer questions about customer problems and buying signals.

Steve Erdal attended Durham University from 1999 to 2002, where they earned a II,i in English Literature. In 2004, they completed a MA in Publishing at Oxford Brookes University. Steve then attended Newcastle University from 2013 to 2015, where they earned a Master of Arts - MA.