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Martin Biegun has a long and varied career in marketing. Martin began in 2001 as a Marketing Sr. Executive at Marketing Mondo. In 2003, they moved to Microsoft as a Marketing Coordinator Enterprise Market – Soth Cone. In 2004, they became Marketing Programs Manager Latin America at Genesys. In 2010, they took on the role of Audience Marketing Manager Argentina y Uruguay at Microsoft Corporation. In 2011, they founded MIA Partners. In 2016, they became a Social Media Marketing Professor at UCES. In 2018, they became a Profesor Social CRM at Miami Ad School Buenos Aires. In 2019, they took on the roles of Professor CRM in Posgrado de Marketing Digital e Ecommerce at Universidad FASTA and Professor CRM at Universidad Blas Pascal. Currently, they are Co-Founder of WoowUp, a SaaS platform that helps Latam retailers to retain customers by using innovative marketing retention tools.

Martin Biegun completed a Posgrado (MBA) at the Universidad de Deusto España y Universidad del Salvador Argentina from 2004 to 2006. Prior to that, they obtained a Licenciado in Marketing from the Universidad de Ciencias Empresariales y Sociales from 1995 to 2000.