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Nupur Vij possesses extensive experience in the field of business development and digital strategy, with a career spanning over two decades. Currently, Nupur serves as Business Head at Wipro, focusing on portfolio account management and strategic accounts within the BFSI sector. Previous roles include significant positions at Cognizant, where Nupur was Market & Commercial Head for Digital Business and Principal Consultant for Digital Strategy & Experience Transformation, as well as leadership roles across various facets of digital interactive and customer experience. Earlier experience includes roles at Wipro, NIIT Limited, Solutions Infosystems, Net Across, and Compunnel, demonstrating a strong background in user experience design and visual communications. Nupur holds a Bachelor in Fine Arts from the College of Art, New Delhi, and a Diploma in Commercial Art, showcasing a solid foundation in visual and applied arts.