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Fried will lead Fandom’s brand vision, including consumer and sales marketing, research, events, and communications. She joins Fandom from Condé Nast, where she served as EVP Marketing, Research & Analytics across a portfolio of brands including WIRED, Vanity Fair, and The New Yorker. Prior to that role, Fried held various leadership positions at Discovery Communications, VEVO, and NBC Universal. Throughout her career, Fried has demonstrated excellence in leading teams, growing audiences, and developing marketable, data-driven insights for media companies and advertisers alike.