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Florencia R. serves as the Senior Communications and Marketing Manager at Women In Bio, where strategic content campaigns have led to a 10% growth in social media followers and a 20% increase in website traffic. As Co-Founder and Director of Marketing and Donor Experience at The Stroke Foundation, Florencia R. has successfully implemented fundraising programs that achieved a 15% YOY revenue increase. Previous roles include Brand and Digital Strategist at Upwork, Digital Sales Manager at CMI/AMCO, and Project Manager at GAFA, focusing on enhancing user engagement and optimizing digital marketing strategies. Florencia R.'s earlier experience includes impactful positions at beyondblue and the National Breast Cancer Foundation, demonstrating expertise in fundraising and brand visibility. Educational credentials include an MBA from the University of Houston and advanced degrees in Political Science and Business Administration from the University of Texas at San Antonio.