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Erik van der Eijk is an experienced innovation consultant at Whooz since December 2015, specializing in aligning customer needs with commercial and data analytics solutions to optimize client value. Erik has also held key roles in information security, operations, and data analytics at Whooz. Prior to joining Whooz, Erik spent 17 years at Experian Netherlands, where responsibilities included managing Dutch Marketing Services teams, overseeing client deliveries, and leading consultancy and analytics initiatives. Erik's career began with roles in consultancy, product development, and CRM solutions, showcasing a strong focus on client success and data utilization. Erik holds a Master's degree in Business Administration and Management from Erasmus University Rotterdam.