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Clwyd Probert is a seasoned professional in digital marketing and entrepreneurship, serving as the Founder & CEO of Whitehat Inbound Marketing Agency since January 2011, where the focus is on the inbound methodology and delivering innovative results. Probert also leads the HubSpot User Group for London, organizing events and training sessions for HubSpot users. At UCL Innovation and Enterprise, Probert functions as a Guest Lecturer, guiding innovation projects and partnerships, and mentors postgraduate students at UCL School of Management. Previous experience includes directing Pixcellence, a national photography brand, and holding senior consultancy and VP marketing roles in financial services and technology. Probert holds an MSc in Computer Science from UCL and a BSc in Molecular Genetics from the University of Aberdeen.