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Ashley Crawford currently serves as the VFLM Vision and Analysis Coordinator at Western Bulldogs, where responsibilities include managing match-day IT equipment, collecting match statistics, providing performance analysis to coaching staff, and post-match report preparation. Additionally, Ashley holds the position of Portfolio Advisor in the Office of Brad Battin MP at the Parliament of Victoria, focusing on legislative analysis, policy development, and research. Previous roles include Football Performance Analyst for Women's Football at Western Bulldogs, and experiences at Essendon Football Club and Geelong Cats in sports science and analysis. Ashley holds a Master's degree in Applied Sport Science from Deakin University and has completed additional studies in sports performance programming at Victoria University.