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Luiza Lis Direito is an experienced market intelligence analyst currently working at Weleda AG since January 2022. Previously, Luiza held roles at Hypera as a Junior Marketing Analyst from May 2021 to January 2022 and at Elanco as a Market Intelligence professional from August 2020 to May 2021, where responsibilities included information sharing and report generation. Prior experience also includes a position at Bayer Animal Health focused on market data collection and research development from February 2019 to July 2020. Luiza holds a veterinary medicine degree from Universidade Anhembi Morumbi completed in 2020 and furthered education at Universidade Cruzeiro do Sul, graduating in 2022.