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James Winfield is an experienced professional in data and analytics, currently serving as the Head of Data and Analytics at Weird Fish Clothing since April 2022. Prior to this role, James held the position of Head of Data Engineering at Animal Friends for a brief period in early 2022. From February 2018 to February 2022, James worked at SHEA Global, initially as a Business Analyst and progressing to the roles of Senior Business Analyst and Technical & Data Lead. James began a career at INNEO Solutions GmbH as a Software Account Manager from June 2016 to February 2018, after cofounding Swuto from July 2014 to June 2016. Additionally, James had a significant experience as a Prime Ministers Global Fellow with the British Council between 2009 and 2012, involving international diplomacy efforts in India. James holds a Master of Science (MSc) in Environmental Technology from Imperial College London and a Bachelor of Engineering (BEng) in Mechanical Engineering from The University of Edinburgh.