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Olivia McCulla has a diverse background in public relations and account management. Olivia started their career as an Assistant Account Executive at Red Consultancy in September 2012, where they gained experience in managing accounts. In May 2013, Olivia moved on to The Red Consultancy as an Account Executive, working with various beauty and lifestyle brands. Olivia was responsible for securing media coverage and building relationships with the media. Olivia then joined Red Consultancy in 2014 as a Senior Account Executive, before being promoted to Account Manager in February 2015. Olivia continued to excel in their role and in 2015, they joined Weber Shandwick as an Account Manager.

Olivia McCulla attended the Grammar School at Leeds from 2007 to 2009, where they pursued studies in English literature, French, and Philosophy. Later, from 2009 to 2012, they enrolled at The University of Sheffield, where they obtained a degree in English Literature. No specific field of study is mentioned for this degree.