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Erika von Borcke is a seasoned communications professional with extensive experience in account management and public relations, specializing in beauty, food, and retail sectors. Currently serving as Senior Vice President at Weber Shandwick since October 2019, Erika previously held key roles at Zapwater Communications, Inc., and has demonstrated a strong ability to develop and execute product launches, digital strategies, and manage teams effectively. Through tenure at various prestigious firms, including event planning for Bloomingdale's and comprehensive account management for notable beauty and food clients, Erika has consistently showcased expertise in media relations and event execution. Erika holds a Bachelor of Arts in Strategic Communication from Miami University.