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Layla Lemahieu Evans is an accomplished professional with extensive experience in event management, brand partnerships, and project leadership. Currently serving as Senior Director and Project Lead at Elevate France, Layla oversees the recruitment and retention of over 2000 personnel for a prestigious global sporting event in Paris set for 2024. At Elevate Global, Layla connects brands like BMW and Waitrose, while also leading significant government projects with vast teams. Previous roles include Senior Account Director positions at Avantgarde and whynot!, Head of Partnerships & Events at The C Word London, and Head of Events and International Marketing at Defected Records, where Layla managed over 500 events annually. With a specialty in live events, sponsorship, and strategic brand development, Layla has collaborated with high-profile clients and festivals, driving innovative solutions across various marketing landscapes.