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Matt Luca Waterman is a co-founder of Watermans, a luxury haircare brand based in the UK, which has been operational since July 2012. Prior to this venture, Matt served as the Online Marketing Director for Avalanche, LLC from November 2008 to October 2010, before leaving to pursue personal business interests. Matt has extensive experience in internet marketing, having worked as an Internet Marketing Consultant from March 1994 to February 2007. Matt holds a degree from LIFE.