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Rich Robinson currently serves as the Executive Vice President and Global Head of Sync at Warner Chappell Music, a position held since September 2018. Previously, Rich held various senior roles at Warner Music Group, including Senior Vice President and Vice President of Synchronisation for the UK and Europe, starting in August 2013. Prior to this, Rich accumulated extensive experience at EMI Music from January 2007 to August 2013, advancing from Synchronisation Director to Vice President of Synchronisation for Europe and ROW. Rich began a career in music consultancy at Saatchi & Saatchi Advertising from 2003 to January 2007.