蹤獲觴豐

Ivan Croxford has an extensive work experience in marketing and leadership roles. Ivan started their career as an Editor at Reed Elsevier in 1993 before moving to Eutelsat, where they held various communication roles. In 2000, Ivan co-founded a broadband content services start-up and also established a consulting practice specializing in wireless strategy and regulation.

In 2003, Ivan joined BT and served as the Head of Channel Development, Head of Market Development, General Manager of BT Tradespace, and General Manager of Digital Marketing Services, where they were responsible for developing strategic partnerships and bringing new services to the small business sector.

In 2010, Ivan transitioned to Vistaprint as the Director of Product Marketing for Digital Services in Europe before being promoted to Senior Director of various departments. Ivan managed the product marketing function, led pan-European go-to-market activities, and delivered significant growth in the overall portfolio.

From 2015 to 2018, Ivan worked at Pearson as the Head of Marketing, leading the development and commercialization of online English learning solutions for Wall Street English, with a focus on APAC, LATAM, and EU markets.

Since 2018, Ivan has been associated with Wall Street English, initially as the Head of Marketing Programs, then as the Marketing Director, and currently as the Vice President of Marketing.

Overall, Ivan Croxford has demonstrated a strong track record in marketing, strategic partnerships, and leadership roles across various industries.

Ivan Croxford completed a BA (Hons.) degree in Political Studies from the University of Leeds in 1988. In 1992, they obtained an MA in Communication in Computing from Middlesex University. In 2003, they pursued an MBA with a Marketing Specialization from HEC Paris.