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Kelly Loreto is an accomplished marketing professional with extensive experience in brand strategy and communications across various sectors, including apparel and consumer goods. Currently serving as Senior Director of Brand & Communications Strategy at Vuori since February 2022, Kelly directs global go-to-market plans and focuses on delivering impactful brand storytelling to enhance brand equity. Previous roles include Senior Director of Brand Marketing at Vuori, Director of Brand Marketing at Vitamin A, and Director of Digital Brand + Creative at The Project Color, among others. Kelly's expertise spans brand awareness, digital marketing, and creative direction, with a track record of leading high-growth teams and initiatives. Education includes a Bachelor of Arts in Advertising/Journalism from San Diego State University and various certifications, including Furniture Design and Manufacturing from the University of the Arts London.