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Mathijs Ruigrok is an experienced sales professional with a diverse background spanning multiple roles and companies. Currently serving as Sales Director for Benelux at Voyado since October 2021, Mathijs focuses on leveraging customer data to enhance user experiences. As a Regional Sales Manager for Sales Sessions, initiated in May 2023, Mathijs is involved in fostering a local sales community. Previous roles include Country Manager and Head of Sales at Vainu, as well as founding Rough Creative. Mathijs has also contributed to Pavilion as an Envoy, emphasizing skill development and networking among revenue leaders. Educational achievements include a Bachelor of Business Administration in International Business and Management Studies from Amsterdam University of Applied Sciences and participation in an exchange program at London Metropolitan University.