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Kam Sidhu has worked in the research field since 1996. Kam began their career at Kantar as a Project Management Team Manager. In 2011, they moved to Ipsos ASI as a Project Director. From 2012 to 2018, they worked at Lumi Technologies as a Client Relationship Manager, with a focus on managing new and existing client accounts. Kam was also responsible for product marketing support, estimating and project pricing, and line management of a virtual team. In 2018, they joined Voxpopme as Global Director and Project Director.

Kam Sidhu holds a BA Hons in Law and Social Science from the University of Hertfordshire.