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Nisrine Oukacha is an experienced digital marketing and customer experience professional, currently serving as Digital Marketing & Customer Experience Manager at Vivo Energy since July 2013. Nisrine has held several key roles at Vivo Energy, including CR & Non Fuel Retail Senior Brand Manager and Retail Business Effectiveness Support Lead, focusing on operational improvement and the design of tools and processes to enhance operational capabilities across 15 countries. Previously, Nisrine was recognized as a Techwomen Emerging Leader in 2018 through a mentorship program aimed at empowering women in STEM fields. Prior experience includes serving as the Africa Retail IT Service Delivery Lead and North Africa Retail IT Business Analyst at Shell, managing IT service delivery in 11 countries and overseeing project deliverables. Nisrine holds an Executive MBA from École des Ponts Business School, a PMP certification from the PMI Project Management Institute, and an engineering degree in information systems and decision support from ENSIAS.