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Kristi Forbus-Runser is an experienced marketing professional with a diverse background in audience marketing, corporate events, and marketing automation. Currently serving as Senior Manager of Audience Marketing & Corporate Events at VitalSource since August 2022, Kristi oversees higher education marketing programs, collaborating with business leadership to align campaign objectives and messaging with brand guidelines. Prior roles include Senior Marketing Automation Specialist at McGraw Hill, Marketing Communications Manager at Kiriworks, and Marketing & Program Manager at the National Association of College Stores, among others. Kristi holds a BS in Communications/Marketing from Ohio University and an Associate's degree in Pre-Professional Media Production from Lorain County Community College.