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Jayme Heffler has a diverse work experience in the education technology industry. Starting in 1995 as an Assistant Editor at Bedford, Freeman & Worth Publishing Group, they then worked at Pearson Prentice Hall as a Sales Representative for Humanities and Social Sciences. Jayme later joined Pearson as a Senior Brand Manager, where they managed a $10 million list and successfully increased sales. Jayme then transitioned to John Wiley and Sons as a District Sales Manager, where they recruited and developed top talent. After that, they spent six months at Macmillan as a National Sales Specialist, focusing on launching a new program. Jayme then moved on to become the Vice President of Marketing at Gadget Software, a mobile software/virtual publishing start-up. Before their current role, Jayme was at Pearson again as the Inclusive Access Lead and Institutional Campaign Marketing Strategist. Currently, Jayme Heffler is the Director of Product Marketing at VitalSource, where they are responsible for creating and delivering impactful learning experiences.

Jayme Heffler obtained a BA degree in Political Science from the University at Albany, SUNY, where they studied from 1991 to 1995. In addition, they also hold certifications in Digital Marketing from eCornell, obtained in May 2019, and as a Predictive Index Analyst from Predictive Index, obtained in June 2011.