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Lauren Moffet has over a decade of experience in the beverage industry, currently serving as VP Club & Mass at Vita Coco since February 2012, where responsibilities have included roles such as Sr. Director of National Accounts and Director of Customer Marketing. Prior to this, Lauren held various positions at Coca-Cola Refreshments and Coca-Cola North America, including Director Field Marketing-South Region and Central Region Marketing Manager for prominent brands like vitaminwater and Powerade. Earlier career experience includes a role as Central Division Marketing Manager at Fuze Beverage. Lauren earned a BS in Communications Marketing and Advertising from Michigan State University in 2006.