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Shane Higgins is a seasoned marketing and product management professional with extensive experience at Virgin Media Ireland since October 2016, currently serving as a Proposition Marketing Specialist. Prior roles include Product Management Advisor and Channel Systems & Customer User Experience Specialist, focusing on supporting the sales management team and channel development initiatives. Prior to Virgin Media, Shane worked at Life Style Sports from July 2008 to October 2016, holding positions such as Retail and door-to-door executive/trainer and Deputy Manager. Education was completed at Clonkeen College from 2001 to 2007.