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Tatu Könönen has a diverse work experience spanning various roles and industries. Tatu currently holds the position of Business Development Director at Vincit, where they have been working since February 2023. Prior to that, they served as the Sales Director for Vincit Commerce from January 2022 to February 2023. Tatu also held the role of Sales Director at Vincit Now at Vincit from May 2021 to February 2022.

Before their time at Vincit, Tatu was actively involved in Bonsky Digital Oy, serving as a Partner and Director of Customer Success from January 2018 to May 2021. Prior to that, they were the Partner and Marketing Director from January 2016 to May 2021, and the Partner and CEO from March 2012 to December 2015.

Tatu's career began at Mediataivas, where they were the Vice President from March 2009 to March 2012. Prior to that, they served as the Creative Director at Mainostoimisto Mediataivas from January 2002 to February 2009. Tatu also worked as an Art Director at Mainostoimisto Mediataivas Oy from April 2001 to December 2001.

Tatu started their career at Oy Sokos Ab in January 1996, where they worked in sales until March 2001.

Tatu Könönen started their education in 1999 when they enrolled at JAMK University of Applied Sciences. Tatu pursued a Bachelor of Business Administration (BBA) degree and completed their studies in 2005. After that, they furthered their education by attending Markkinointi-instituutti from 2006 to 2007, where they obtained a degree in Marketing, Management, and Leadership (MJD). Currently, Tatu is a high-tech entrepreneurship master's student at JAMK University of Applied Sciences.