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Marcelo Carvalhaes is a seasoned professional in media and sales, currently serving as Head of Sales at VIMEDIA BRASIL since August 2023. Prior experience includes leadership roles at WPP Media Services, where Marcelo held titles such as Head of Media and Media Director, and at Fbiz as Media Director managing branding and performance strategies for major clients like Stellantis and Garena Free Fire. Marcelo's career also includes significant contributions as Media Manager for Unilever at both Fbiz and Ogilvy Brasil, overseeing strategic planning and campaign optimization across major Brazilian media channels. Earlier roles at AlmapBBDO and Africa focused on media supervision, developing strategic plans and executing large promotional actions for renowned brands like Visa and Procter & Gamble. Marcelo holds a degree from Universidade Presbiteriana Mackenzie.