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Sophie Rouse is an accomplished marketing professional with extensive experience in integrated marketing, communications, and brand strategy. Currently serving as the Head of Integrated Marketing and Insight at the Victoria and Albert Museum since August 2019, Sophie previously held significant roles at Girl Effect as Director of Marketing & Communications and at Nike Foundation as Digital Director. Sophie's career encompasses leadership positions at Anomaly, Myspace, and Channel 4, where innovative campaigns for major brands were developed. With a robust educational background, including a Bachelor of Arts in Social and Political Science from the University of Cambridge and professional qualifications in digital marketing, Sophie Rouse combines creative insight with strategic expertise in driving impactful marketing initiatives.