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Shagun Seda is a seasoned marketing professional currently serving as the Senior Vice President and Head of Brand & Creative Marketing at Viacom18 Media Private Limited since January 2023. Prior to this role, Shagun held the position of Film & Series Marketing Director at Netflix from November 2020 to November 2022, where responsibilities included overseeing the marketing of Netflix India's content and being part of both the India Marketing Leadership and India Directors Leadership teams. Shagun's career also includes significant experience at DDB Mudra Group from July 2013 to November 2020, where Shagun was the Creative Head for the West region, leading creative initiatives for notable clients such as Disney+ Hotstar and Unilever. Earlier roles at TBWA\India and MullenLowe Lintas Group encompassed creative leadership positions, beginning as a Creative Intern. Shagun holds a Master's degree in Communication Management with a focus on Advertising and Mass Communication from Symbiosis Institute of Media and Communication and a Bachelor of Arts in English Language and Literature from Lady Shri Ram College For Women.