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Ari Meira has a diverse work experience in various companies and roles. From 2017 onwards, they worked for VIA OUTLETS as the EMEA Head Group Digital, CRM & Media. Prior to that, from 2015 to 2017, they held the position of Global Head of Digital & Customer Experience at REGUS - IWG plc. Their responsibilities included building an integrated global digital presence and profile for Regus and Spaces. Before that, from 2014 to 2015, Ari worked as the Global Data & Digital Lead for RB, where they led the implementation of a new global CRM platform model. From 2013 to 2014, they were the Senior Digital Marketing Manager at dmg media, responsible for developing and implementing a multi-segmented media strategy. Ari also worked as a Principal Consultant at 5one from 2012 to 2013, leading acquisition strategy and proposition development. Their early career includes a role as UK SMB Marketing Planner at PayPal from 2010 to 2012, where they focused on driving product and CRM strategy.

Ari Meira completed a four-year Bachelor's degree in Industrial and Product Design from Universidade Presbiteriana Mackenzie, from 1997 to 2001. Later, from 2005 to 2006, they pursued an MBA in Marketing at ESPM Escola Superior de Propaganda e Marketing.