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Michal Cohen-Markovitch is a Digital Project Manager at The Israel Medical Association since February 2024. Previously, as a Product Manager at Ben-Gurion University of the Negev, Michal contributed to the development of an app for Crohn's patients. Experience includes serving as Head of Learning Technologies at IUCEL, where responsibilities encompassed collaboration with academic institutions and tracking trends in learning development. Additional roles include Project Consultant for the Israeli Ministry of Defense, co-founder of svivi.com, Digital Product Manager for Holon Municipality, Subject Matter Expert for SharePoint at Sisma Org, and Video Editor at "Tzilum Pirsum." Michal holds a Master’s degree in Learning Technologies from Holon Institute of Technology and a Bachelor of Education in Digital Art and Design from Kalisher Art College.