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Alexandru Dumitru is a Lead Software Engineer at Verdify, specializing in developing a new advertising concept for food brands within recipe content. Prior to this role, Alexandru worked as a Senior Software Engineer at Endava, focusing on a project for Inmarsat in the global mobile satellite communication industry. Additionally, Alexandru co-founded AdvertAI, an innovative solution using Artificial Intelligence for digital marketing. With a background in Computer Science and Software Engineering from the University of Bucharest, Alexandru has also worked as a Software Engineer at SOFTEH PLUS, focusing on applications for the medical industry.