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Svetlana Kastritskaya has experience in user acquisition at Veraxen since September 2017. Previously, Svetlana worked at Webcom Media from June 2013 to May 2017 as a specialist in contextual advertising. Svetlana's responsibilities included developing, launching, and managing advertising campaigns on various platforms such as Yandex Direct, Google Adwords, Facebook, Target@mail.ru, and VK. Additionally, Svetlana analyzed the effectiveness of advertisements and conducted quality assurance for ad campaign creation. Svetlana graduated from Belarusian State Economic University in 2012.