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Scott McConnell has a diverse and extensive work experience in marketing and sales roles. Scott is currently the Director of Marketing and Sales at the Vancouver Aquarium, starting in May 2021. Prior to this, they were the Director of Marketing at Six Flags Great Adventure from May 2018 to October 2020, where they led strategic marketing programs for various parks and managed special events. From June 2011 to May 2018, Scott worked as the Director of Marketing at La Ronde, a Six Flags theme park, overseeing marketing programs and media activities. Scott also served as the Director of Marketing at the Royal Agricultural Winter Fair from April 2010 to May 2011, responsible for promoting the event and Canadian agriculture. Scott's earlier experience includes being the Director of Marketing and Brand Development at ServiceOntario from September 2008 to August 2009, providing strategic branding and marketing guidance. Scott also served as the Vice President of Marketing and Sales at Paramount Canada's Wonderland from August 1990 to August 2006, managing the overall marketing operations for the theme park.

Scott McConnell attended NAIT (Northern Alberta Institute of Technology) where they studied Marketing Management. The duration of their education and the completion of their degree are not specified.