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Praful Gupta is an experienced professional with a strong background in sales, marketing, and brand management. Currently serving as the Vice President Sales & CRM, Head of Marketing, and Business Head of Modern Trade & Ecommerce at VIP Industries Limited, Praful has successfully increased market share and delivered impressive growth in the modern trade vertical. With previous roles at Subhiksha Retail, Balsara Home Products, and Wyeth Consumer Care, Praful brings a wealth of experience to their current position. Praful holds a Master's in Marketing from Mumbai University and a Bachelor's in Commerce from the University of Mumbai.