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Jim is a Seattle native, and received his undergraduate degrees in Psychology and Plitical Science from the University of Washington, and graduate degree (MBA) from Seatle University. In his career as a researcher, Jim has worked with many industiry-leading clientis, as well as pioneering startups, on a wide variety of research studies. In marketing research there is always something new to leam, a challenge to meet or problem to solve, which is why Jim continues to Jove this work after 30 years in the industry.