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Marta Farion is a seasoned HR professional specializing in aligning organizational HR strategies with business objectives. Currently serving as a Senior HR People Partner at UPSTARS since October 2024, Marta previously held the position of Human Resources Business Partner at FreySoft from January 2023 to October 2024, and has extensive experience in similar roles across various companies including MakeDeal and Lvivity. Marta's expertise encompasses full-cycle HR processes, recruitment, corporate culture development, internal communication, personnel administration, and financial operations support. Complemented by a Master's degree in Tax and Taxation from Ivan Franko National University of Lviv, Marta brings a comprehensive skill set to strategic HR management.